Frustrating, huh? You have (what you think) is an awesome website but you can’t find it when you search. What’s the point of having a website if it can’t be found?
Why Is My Website Not Showing Up On Google?
There are a lot of different factors that affect how (and if) your website shows up on a Google search. Things like headings, alt tags, keyword density (all that SEO lingo) will affect if (and where) your website shows up on a search. Of course, you don’t just want your website to “show up.” You want it where someone will actually see it! On the first page!
This question definitely coincides with another question from our Marketing Q&A blog series, What Does It Take To Be On The First Page? Not only should your website be fully optimized for search engines, taking into account all the latest algorithms (meaning the mechanisms that rank your site among other relevant websites), but it should be visually appealing as well. Believe it or not, the visual appeal of a website affects how it shows up on search engine results.
If a website is “responsive” it will fit the screen of whichever device the person is viewing it on. These responsive sites tend to rank higher in search engine results (since the whole point of those algorithms is to give the searcher the best possible results, most relevant to their search). The ease of navigating a website also affects how it shows up on search engines. Make sure your website appeals to a searcher!
So the answer to “why is my website not showing up on Google?” is probably because your website was 1) not done the right way or 2) is outdated. But the good news is, we can help with that! Contact us by submitting the form below and one of our website professionals will contact you!