It has become rather tiresome to hear about the rampant plague of poor customer service in West Texas related to the oil boom. Was it really that great before? Not really, and why is that? Poor training. You can’t expect your staff to perform at a high level without a comprehensive, proven training program. But what can your staff learn from football?
Football season is about to start, so let’s make a comparison with the training a football player goes through. All the training and practice is focused toward one game a week. A season has anywhere from ten games for high school players to twenty for professional players. Let’s call these games “opportunities” to equate them to the business world. A football player has ten to twenty “opportunities” a year to perform. That’s really not very many when you consider there are 365 days in a year.
A football player will spend his entire year training…training that is completely focused on these ten to twenty “opportunities”. He may spend more than three hours per day training. Most likely he will train at least five days per week. If you do the math, that’s around 260 days of training, close to a thousand hours or more, for ten to twenty “opportunities” that will last thirty to sixty hours of playing time.
And you want your staff to have a week’s worth of training for “opportunities” that are abundant throughout the week? Commit to quality, ongoing training. Commit to great customer service. Commit and you will have no problems blowing your competition off the field!