We know that not everyone can go all-out with their marketing. For some, it may be necessary, but simply not practical.
Ideally, everyone would have a “marketing package,” of sorts. This package including a website, SEO, social media, online advertising, video production, email marketing, and a team managing it all. If you’ve explored our website at all, you’ll know that we call this package “inbound” or “online” marketing.
But, if you could do just ONE of these things, what should it be?
If you only have the budget for one marketing “thing,” then it should absolutely be a website. 100%.
You should choose to have a website for several reasons. One is the fact that it is the beginning of a full marketing package. Without a website, there isn’t much you can do. So, if the opportunity to do more marketing presents itself later, you’ll already have a foundation.
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Another reason to have a website is because it’s a perfect way for people to find out about your business. You can include a website URL on business cards, flyers, signs, etc. While you may not be promoting it online with paid advertising, you can always share your website URL!
Yet another reason you should have a website is simply because people are looking for it. If you don’t have a website, you essentially don’t exist. It’s the truth. These days, a website validates your business.
So, if you’re looking to “get your toes wet” with marketing, a website is your first, and best, start. But how exactly do you get started? First, you want to contact a group of professionals. That’s us. We’ll get to work for you and develop a website that reflects your business in a way that generates leads and makes you known. Get started today by submitting the form above!