In a past blog, Here’s How Not To Do Marketing, I covered some common marketing mistakes. Today I’ll share with you a common expectation involved with marketing and why it’s ALL WRONG. The other day, I came across a quote I really loved. “Marketing is food, not medicine.” I loved this quote, because it was SO true.
Think about it. You eat food on an everyday basis, to keep you alive. Choose healthy foods, live a healthier life, feel better. Choose not-so healthy foods, and you’ll face the consequences. Now think about medicine. The only time you ever think to take any type of medicine is when you feel sick, when you know something is wrong with your body. Now that we’ve covered basic physiology, let’s dig a little deeper…
Marketing to your business is like food to your body. Choose effective marketing methods and your business will see the benefits. Choose not-so effective marketing methods (it’s easy to do!) and your business will face the consequences. It’s so important to realize that marketing is not the “fix all” for your business. It is not the answer to “oh no, our sales figures are down! Let’s implement a marketing plan and expect our problems to be solved.” I hate to break it to ya, but it doesn’t work that way.
So, don’t wait until it’s too late to implement a marketing plan. Get started today and see your business succeed and grow with effective marketing methods. However, it is imperative that you market your business in the right way and use the best tools of marketing to do so. Trust the experts at SDB Creative Group, we know what we’re doing. We’ve helped countless businesses flourish and succeed, we can help yours too. Get started today by filling out the form below!