And We’re Live In 5,4,3,2,1…
Live videos on social media are showing up more and more these days and brands everywhere are getting in on the action. So what’s all the hype with these live videos and when is a good time to make them?
Being You, Going Live
Being live makes your video seem more humanized and less scripted, giving your audience the chance to see you in true form. In a scripted video, it’s easy to unintentionally come off as robotic in a sense. In a live video, anything can happen, and you get the chance to be totally real with your audience.
When Should You Use Live Videos?
The best time to being a live video is when you are highlighting a large event. Make a short video of setup, follow up with a “we’re opening the doors, come out and join us” video and go from there, capturing all of the major moments of the event. Your coverage may even entice local people to join in on your event!
What Makes A Successful Live Video?
Personally, my favorite live videos are from the Ellen Show. Why? I love the Ellen show, but more than that, they’re upbeat, fun, and allow me to feel like I’m a VIP. I feel like I’m a part of something exclusive, and that keeps me watching more and more.
SDB Creative Group can help you get the most out of your social media platforms and develop a plan to fit your specific needs. Give us a call or fill out our form below for more information today!