Did you know?
Did you know content with visuals gets 94% more views? And our brains interpret 90% more visuals than they do anything else, including text.
As we all know it is very important to interpret storytelling and text into your blogs, social media, digital marketing, etc. but images can take it one step further. A Hubspot (link) study by Dan Zarrella showed Tweets with images were 94% more likely to be retweeted than ones without images.
As you know, there are many ways to add visuals to your content. Here are a few we suggest:
- Images – Images are huge! Whether they are clickable or not, an image can help the viewer understand the content 80X faster! We suggest using images with EVERYTHING! This includes your website, social media, blogs, emails, newsletters, the possibilities are endless!
- CTA – Calls To Action are a great way to get your consumers attention. CTA’s on the web offer a great way to bring in your leads without them feeling forced. An example would be a blog post with a “Click here” to learn more about what our products do for you!With an image to click, this allows the lead to further learn about your company and your products on their own time. The image is easy to see, easy to understand, and easy to click.
- Videos – videos are great for capturing the visitor and keeping them on your site. The longer they are on your site the better. Did you know You Tube at over 1 billion unique visitors a month?? It is also the 2nd largest search following Google.
- Presentations- capture those visual learners by using PowerPoint to get the facts across. People like a visual in front of them. Visual presentations can be used as a download from your website in the form on an eBook, template, how-to, the list goes on, be creative.
- Infographic – What better way to display numbers and data than to color coordinate and make it visually appealing? Infographics make it easy for others to interpret and share. Did you know even Abraham Lincoln used them?! Try making your own on http://www.easel.ly
For more information feel free to request a free Website Analysis by clicking the image below or take a look at our web design page!