I love ice cream. It’s one of my favorite desserts. However, I would probably get really sick of it if I had to eat the same flavor every. single. day. Your company’s website is a lot like my love for ice cream…it’s great but after a while, your customers will start to get bored with it. So when exactly do you know your website needs a facelift?
We work with a lot of different companies in many different industries. We share in their happiness when a particular campaign does really well or when they’re seeing more business as a direct result of advertising. Even with great success, there must be a continual effort made to keep things fresh and interesting, especially when there’s always so much information competing for people’s attention. It’s important to always be improving your website…before your customers start to get bored with it.
Periodically, a website redesign is necessary. Revamping at least some of your key pages has proven benefits. Marketing research studies have shown that when companies refresh and enhance their websites, it can improve website traffic by up to 25%. That’s 25% more people checking out what you have to offer or how your products or services will benefit them.
Your Website Deserves The Best.
SDB Can Deliver.
Many large corporations choose to go through a website redesign at least every two years. They know that if they don’t, people will tire of seeing the same thing repeatedly and risk losing their customers to competitors’ brands. To avoid this happening to you, we recommend visiting with us about your current website and what could be done to improve it. We even offer a complimentary analysis of your existing website.
6 Things That Should Be Included In A Great Website Redesign:
- Easier navigation
- An improved overall look
- SEO optimization
- Internal coding for mobile viewing
- Smart content
- Ways to personalize pages for unique user experiences
One positive thing about an upgrade is that even during redesign process, you won’t lose your current traffic. Gone are the days when you would try to access a website and see, “Under Construction.” Today, we are able to prepare changes to see if it’s what you like before taking down your current content. You even have the capability to build a brand new website that is live but unavailable to public viewing until you can get it exactly like you want it prior to publishing it. This is a fantastic tool! You can have others view it to provide input on design and function. Always keep in mind how to make your business stand out from the crowd, get noticed, and show up high on search results.
Don’t know where to start? No problem. As we said earlier, SDB Creative Group offers a complimentary website analysis. When you decide your website needs a facelift, simply fill out the form above and we will let you know exactly what you need to do to keep your website current, interesting, and beneficial for you and your customers.