About Ali Childers

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So far Ali Childers has created 49 blog entries.

One Time A Marketing Powerhouse Got It Wrong-Mindful Messaging

The Olympics are filled with medals, anthems, and of course, marketing. If you’ve watched the Games at all you’ve noticed product placement and brand awareness efforts by many of the finest sports gear, credit card, and beverage companies out there.   The crazy thing: the Games are beyond strict about who they deem official sponsors, [...]

By | 2016-08-12T10:11:11+00:00 August 12th, 2016|Uncategorized|0 Comments

Mobile Marketing: What Marketers Can Learn From Pokémon Go- Part 3

  Pokémon Go Reminds Us: Mobile Marketing If I had a nickel for every time someone told me, “you’re always on your phone,” let’s just say it would begin to add up. If I’m not on Pinterest at the end of the day, it’s probably Facebook or Snapchat. And I’m not the only one… I’ll admit at [...]

By | 2016-07-27T08:00:36+00:00 July 27th, 2016|Marketing, Mobile, Uncategorized|0 Comments

What Marketers Can Learn From Pokémon Go: Part 2

We're back for the part two blog in the Pokémon Go series! Look around you. Do you see people walking blindly with phone in hand? Sure, it’s possible they’re FaceTiming, but odds are they’re playing Pokémon Go. Last week the augmented reality-based app pulled ahead Facebook and Snapchat as the most popular app downloaded right [...]

By | 2016-07-26T08:00:27+00:00 July 26th, 2016|Marketing, Uncategorized|0 Comments

What Marketers Can Learn From Pokémon Go

As if we needed ANOTHER reason to be glued to our phones...Pokémon Go has taken over the screens of millions. You read that right. Millions. The now most downloaded app in the US recently breathed life back into the sensation that took off in the mid-90s. What is Pokémon Go? With the use of GPS and [...]

By | 2016-07-25T08:00:57+00:00 July 25th, 2016|Marketing, Uncategorized|0 Comments

Get In Front Of Your Customers With Google Adwords

Have you ever Googled anything? That's a silly question, of course you have! In fact, the majority of the population uses Google above any other search engine. How many times have you heard someone say, "I'm not sure, why don't you bing it?" Not very often. Google is now a verb, which is only telling [...]

By | 2016-07-19T08:00:58+00:00 July 19th, 2016|Google Ads, Uncategorized|0 Comments

Bridge The Gap: Marketing And Sales

Marketing and sales. Two powerhouses that have the potential to make or break a company’s success. These two teams, both being as powerful and as influential as they are, sound like two peas in a pod. A match made in heaven. Soul mates never to part. That would be great…if it were true. The reality [...]

By | 2016-07-14T07:49:30+00:00 July 14th, 2016|Marketing, Uncategorized|0 Comments

Understanding Consumer Behavior: Bring In Leads And Affect Your Bottom Line

Online marketing may be new, but here are two things that aren't: marketing strategy and consumer behavior. These have been around for centuries, while the Internet has “reinvented the wheel” so to speak. The measurability of online marketing causes an obsession of seeking higher traffic numbers and increasing conversion rates. One important thing to remember though: behind each number [...]

By | 2016-07-07T08:00:02+00:00 July 7th, 2016|Consumer Behavior, Uncategorized|0 Comments

3 Reasons Why The IT Guy Should Be Running Your Marketing

They say you should give the busiest person the most work, because they’ll be sure to get it done. An IT person is as busy as they come, efficiently fixes problems and is a whiz with technology. This makes them the perfect person for marketing, right? Here are some reasons why the IT guy is [...]

By | 2016-05-11T08:00:20+00:00 May 11th, 2016|Business Tips, Marketing, Uncategorized|0 Comments

SDB Takes LA: Ali

Dreams Do Come True Ever had your biggest dream come true? I did this weekend in California, specifically in Burbank at the Ellen Degeneres Show! Let's back up because the excitement is making me get ahead of myself. We, the LA squad, hopped off the plane at LAX, just like Miley says, with a dream [...]

By | 2016-04-28T08:00:25+00:00 April 28th, 2016|About Us, Team members, Uncategorized|0 Comments